Interculturality
and business in Germany, France, US,
Russia, China and Mexico:
We have always to
take into consideration the different cultures in the world because they are same
important and no one is above other. This fact affects different
situations in life and, of course doing business.
International
business is full of difficulties. Not just the ones related with trade or different legal requirements to comply, but the negotiation between people
having different codes and ways to achieve agreements.
Most of the
time, we forget that doing business in Spain is quite different than doing it
in Germany or in Japan. Moreover, we imagine that countries of Latin America use to negotiate the same way just because they are neighbors. In
example, Chinese and Japanese are for business quite different. Chinese
chairman is not the decision maker (it is the vice chairman) although you
must show great respect for him during the negotiation. Japanese negotiate in
teams because each one has a different specialty.
These are some tips to help you to negotiate properly in different cultures:
Germany:
-
Show
the solidity of your company and product
-
Give
technical info
-
Context
your product in their market
- Give a delivery date and meet it
France:
-
Show
the innovation of your product
-
Demonstrate
style
-
Don´t
try to be early friendly
-
Be
prepared to an intellectual discussion
US:
-
You
can use humor
-
Do
a hard sell
-
Put
your cards on the table from the beginning
-
Use
numbers
Russia:
-
Negotiate
as a chess player because they do so
-
Don´t
change your ideas during the meeting
-
Be
firm but kind
-
Conversation
is appreciated
China:
-
Be
patient, they are
-
Be
aware of their rules at meetings
-
Be
prudent
-
Don´t
interrupt when they talk
Mexico:
-
Open
the meeting with a friendly talk
-
Mexican
leader will be the spokes man, so talk to him
-
Don´t
discuss details when the leader is in this meeting
-
Be credible
After that,
of course, make differences between each of your partners because all of us have
our own rules. But one universal rule: RESPECT AND LOVE YOUR CLIENTS
ANYWHERE.






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